iAd makes its debut this month based on an earlier press release. iAd will kick off with mobile ad campaigns from leading global brands including AT&T, Best Buy, Campbell Soup Company, Chanel, Citi, DirecTV, GEICO, GE, JCPenney, Liberty Mutual Group, Nissan, Sears, State Farm, Target, Turner Broadcasting System, Unilever and The Walt Disney Studios. Also mentioned was that Apple has already sold $60 million in committed ads which represents almost 50 percent of the total forecasted US mobile ad spending for the second half of 2010. This opens up a new lucrative revenue source for developers to produce apps for free.
Also reported in the iPhone Dev Center, Apple is giving tips to developers on how to prevent a blank page from appearing if no ads are available.